As the internet users across the world have been increased massively by year on year and when it compares to since 2000-2018 the ratio is increasing year by year. Now the fifty percent (50%) of the population around the world are using the internet. And by 2020 the active internet users are crossing 65% of the population across the world.

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The main reason to increase the number of active internet users in the last few years is due to the high usage of smartphones, tablets, and other smart devices around the world. These are very handy and useful to carry along with people where ever they go.

Considering all these points the online marketing is vast and broadly open to all the people around the world to connect through multiple devices like (Mobile (Smartphone), Laptop, Desktop, Tablet, Smart TV, etc.) So this is going to help the Digital Marketing industry to expand worldwide their online market everywhere without having any shops in a particular place.

Now let us know the importance and the advantages of Digital Marketing.

The important thing in digital marketing it is very easy to adapt and connect with the target audience worldwide. There are multiple chapters under the digital marketing category which is coming with different modules. A few prime module details have been briefly given below for reference.

The prime chapters in digital marketing courses

1 Website (for online presence)
2 Content Marketing
3 SEO/ Search Engine Optimization
4 Google Ads
5 Social Media Marketing/ Facebook, Twitter, LinkedIn, Instagram etc.
6 Email Marketing
7 Mobile Marketing
8 Social Media Optimization
9 Online Reputations Management
10 Analytics