If you are considering a Facebook Messenger Bot for your online business then there are two things you must remember. First, build your Messenger Bot to take the perspective of your potential customers.
To do this you must get this perspective right the first time. Second, once you have built a Bot you will need to continually improve your Bot. This can be done by continuously testing to see what works and what doesn't.
In developing a Messenger Bot for your business you must know which questions you want to answer for your customers. It is best to start out with questions about how your customers use your product or service. Then you can move on to questions about their likes and dislikes.
When you have questions about your customers, it is also a good idea to ask them to send you some samples of what they are saying. The more information you have about your customers, the better you will be able to design the questions your Bot will ask, and the better the answers will be.
To help with your research about your potential customers, you can download information from a newsletter they subscribe to or information they provide through email. You can purchase the information directly from them. However, you may have been selling to them for years and you may not know who they are now.
That is why it is a good idea to create a knowledge database. This knowledge database will include information about your customers that you might not already know. These data points can be helpful for you when you are designing your Bot.
For example, the marketing budget for a Bot might show that customers are only willing to spend about $100 per month on their Bot. It would be a waste of money to spend more on marketing if the customer base only consisted of a few hundred people.
The question you should ask yourself is how many other businesses have a similar target market as your Bot? You can determine this by requesting information from your customers. Then you can use the information to determine how to make your Bot unique from your competitors.
Another thing you can use knowledge from your customers to help design your Bot. If your customers are talking about the latest hot products then you can focus on providing information that customers would be interested in knowing.
By taking the perspective of your customers you will be able to give them information that is valuable to them. You will also have a better understanding of how to get the information your Bot needs from your customers.
There are several ways to get this information from your customers, and they all have advantages. The one advantage I will discuss here is the ability to receive their feedback directly in the messaging system used by your Bot.
Having a voice-activated Facebook Messenger Bot is one of the best things ever made available to all businesses. It is going to revolutionize the way you sell and interact with your customers.